Top 15 Japanese Food Youtube Influencers update in 2026
In the post-pandemic era, people are once again able to travel, and Japan—especially Tokyo—has captured global attention, ranking as the number one city on the...
Top 30 Japanese Instagram Influencers update in 2026 (hotice Selection)
Instagram has become a popular platform where people deepen their connections through photos and videos. Widely utilized by individuals of all ages around the world,...
Top 30 Japanese Stream Influencers update in 2026 (hotice Selection)
Streamers are gaining immense popularity in Japan.With countless streamers to choose from today, many people may find it challenging to decide whom to follow. These...
Top 35 Japanese Blogger Influencers update in 2026 (hotice Selection)
Blogs are widely used by many as a platform for sharing information and self-expression. Among them, popular bloggers specializing in specific fields captivate numerous readers...
What are The Rules of Influencer Marketing in Japan?
Stealth marketing by influencers has become a significant societal issue. However, Japan introduced new measures in 2023 to address this concern, setting clear guidelines for...
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Top 3 Award-Winning Books from The Japan Marketing Book Awards｜Must-Reads for Beginners [Latest Edition]
The field of marketing evolves daily, making it essential for businesses and entrepreneurs to stay updated with the latest theories and practical techniques to achieve...
Complete Guide to Model Agencies in Japan | Recommended Agencies and How to Choose the Right One
In recent years, more people are aspiring to become models, leading to increased interest in Japanese model agencies. However, many still lack a deep understanding...
Japanese Social Media Marketing Market in 2024 Surpasses 1.2 Trillion JPY! Growth Forecasts and Future Outlook
Introduction hotice Co., Ltd. primarily specializes in influencer marketing. Through our work with influencers both domestically and internationally, we experience the growth of social media...
Success Examples of Influencer Marketing in Japan with hotice
TL;DR: Ten influencer marketing campaigns hotice ran in Japan, grouped by industry: beverages, beauty, fashion, software, gaming, and events. Each entry explains the casting logic,...
Top 30 Japanese ASMR YouTube Influencers update in 2026 (hotice Selection)
ASMR stands for “Autonomous Sensory Meridian Response,” a phenomenon that can induce relaxation and improve sleep quality. Many people listen to ASMR content to focus...
Social Media Trends in Japan for 2024
1. Introduction: What is the Social Media Landscape in Japan? Japan’s social media (SNS) usage has evolved uniquely compared to other Asian countries. In 2023,...
Top 15 Japanese Model Influencers update in 2026 (hotice Selection)
Japanese models are making waves not only in Japan but also internationally. Curious about just how influential they are? One way to gauge their impact...
Secrets to Success in Japanese Online Marketing | Comprehensive Analysis of Methods and Case Studies
In recent years, consumer shopping trends in Japan have rapidly shifted towards digitalization, leading to an increasing demand for online marketing. However, many companies struggle...
Introduction to Japanese Influencer Marketing! Introducing Schools with Training Courses
In today’s world, where the internet and social media have become ubiquitous, the way information is communicated has undergone significant change, bringing influencer marketing into...
Top 20 Japanese Fitness Influencers update in 2026
Fitness content generates high viewership regardless of language, and Japanese influencers have also created numerous videos with millions of views. The type of fitness content...
Top 10 Japanese Vlogger Influencers update in 2026 (hotice Selection)
A Vlog, short for Video Blog, is a form of content created by individuals known as Vloggers. Among Japanese influencers, Vloggers are relatively rare, making...
Top 30 Japanese X(Twitter) Influencers update in 2026 (hotice Selection)
X (formerly Twitter) is an extremely popular platform among Japanese users. This popularity has even been acknowledged by Elon Musk, a global influencer himself. Japanese...
Top 20 Japanese Gamer Influencers update in 2026 (hotice Selection)
Japan produces a large number of exceptionally high-quality games. As a result, many influencers stream these games, making them a convenient tool for marketing purposes....
Influencer Contracts in Japan: Checklist, Legal Rules, and How to Avoid Disputes (2026)
TL;DR: An influencer contract in Japan must nail down seven things: usage rights, secondary usage, ad-disclosure obligations under Japan’s stealth marketing regulation, exclusivity, deliverables, payment...
Influencer Marketing Agencies Around the World: 2026 Regional Guide
TL;DR: The right influencer marketing agency depends on where your customers are. This 2026 guide compares agency landscapes across Japan, Korea, Taiwan, Southeast Asia, India,...
Japanese Influencer Industry Landscape Map in 2024
TL;DR: Japan’s influencer industry divides into seven player types: advertising holding groups, YouTube-centric management companies, short-form specialists, traditional talent agencies, independent casting agencies, platform and...
The Market Size of Influencer Marketing in Japan: What Does the Future Hold?
TL;DR: Japan’s influencer marketing market was 86.0 billion yen in 2024, up 16% year on year, and is forecast to reach 164.5 billion yen by...
Influencer Marketing Tools for Japan (2026): 8 Platforms Compared and Where Tools Fall Short
TL;DR: The strongest influencer marketing tools for Japan are Asia-focused platforms such as Kolr (formerly KOL Radar), Japan-native tools like SPRAY and Talema., and global...
Influencer Marketing in Japan: Statistics, Market Size, and Consumer Data
Market size, platform reach, creator tiers and buying behaviour for Japan, each with its source and the date it was measured. Updated quarterly. Free to...
