TikTok Shop’s First Month in Japan: What the 106 Aware Users Revealed About the Moment They Felt Compelled to Buy
TikTok Shop has been drawing attention through live streams and short-form videos. Now that its full-scale launch in Japan is underway, how many users are...
What Kind of Social Media Posts Drive Purchases in Japan? A Consumer Trust and Buying Behavior Report
Social media posts in Japan have moved far beyond merely being seen.Users now discover products through posts, and if they find them trustworthy, they are...
SNS-Based Selling Without the Hard Sell: The Essence of Trust-Driven Social Selling in Japan
In the past, sales in Japan were dominated by cold calls and unannounced office visits. These methods were considered standard, especially in B2B contexts. However,...
Unlocking the Japanese Market Through Social Listening: Turning Real Voices on Social Media into Business Insights
Are you struggling to grasp what your customers truly think? Or finding that your marketing efforts don’t quite resonate in the Japanese market? Traditional research...
![[2025 ver.] Japanese Travel Influencer on TikTok (hotice Selection)](https://hoticeglobal.com/wp-content/uploads/2025/07/japanese-travel-influencer-tiktok_01.webp)
[2025 ver.] Japanese Travel Influencer on TikTok (hotice Selection)
Introduction Seen a thousand hashtags of Mt. Fuji and neon Shibuya? Scroll a little further. On TikTok right now, a handful of Japanese creators are...
Top 10 Japanese Gadget Review YouTubers and Instagramers You Should Know
Introduction If you’re a tech enthusiast or always on the lookout for innovative gadgets, Japan is a treasure trove of unique and cutting-edge tech. In...
Social Proof That Delivers Results in the Japanese Market
In today’s world, the way companies build trust with consumers has undergone a major shift. Simply communicating a product’s features or price is no longer...
Influencer Marketing in Japan: What You Need to Know About Premium Labeling Laws
If you’re working with influencers to reach Japanese audiences, understanding the country’s disclosure laws isn’t optional, it’s essential. Japan’s Premiums and Representations Act sets clear...
Japan Influencer Stealth Marketing Regulation: What Brands and Creators Must Know in 2025
In 2023, Japan officially cracked down on stealth marketing, requiring influencers and advertisers to disclose paid promotions more clearly than ever before. But unlike Western...
How to Write an Influencer Contract in Japan: A Simple Guide for Companies with Templates
Planning to work with influencers in Japan? Make sure your contract is clear and legal. In Japan, having a proper agreement is important to avoid...
How Influencer Media Regulation Works in Japan: What Global Teams Need to Know
Unlike countries such as the UAE or South Korea—where influencer activity may fall under centralized national media laws—Japan does not enforce influencer marketing through a...
How Consumers Use Social Media in 2025: New Data Reveals Influencer Impact and Buying Behavior
Which Platforms Matter Most in 2025 To understand consumer behavior on social media, we must first identify where people are spending their time. The 2025...
Inside Influencer Marketing Survey in Japan: What 102 Companies Revealed About Strategy, Spending, and Success
As influencer marketing becomes more commonplace in Japan, how are companies actually using it—and is it working?To answer that, hotice and RASA JAPAN conducted a...
Top 10 Japanese Fitness Influencers Over 40
Real people, real strength—meet the creators redefining fitness beyond 40. Introduction Fitness isn’t just for the young—and these Japanese creators are living proof. In their...
![[2025ver.]Japanese Luxury Travel Influencers[My Hot 10]](https://hoticeglobal.com/wp-content/uploads/2025/06/japanese-luxury-travel-influencer_01.jpg)
[2025ver.]Japanese Luxury Travel Influencers[My Hot 10]
Introduction Japan’s social media scene is evolving rapidly, but one area that continues to stand out is the world of Japanese luxury travel influencers. Blending...
![[2025ver.]Japanese Travel Influencer’s Blog[My Hot 10]](https://hoticeglobal.com/wp-content/uploads/2025/05/travel-influencer-blog-japanese_01.webp)
[2025ver.]Japanese Travel Influencer’s Blog[My Hot 10]
Travel influencers play a key role in sharing the charm and hidden gems of destinations around the world through blogs and social media. Their content—full...
Master Your 2025 Influencer Campaign Strategy: Global and Japan Insights
Looking to run an effective influencer campaign in 2025? You’re not alone. Influencer marketing remains one of the most powerful ways to build brand trust...
Streaming Services in Japan (2025): Best Platforms for English Speakers, Expats & Visitors
Planning to stream your favorite shows while in Japan? Whether you’re an expat, tourist, or digital nomad, navigating Japan’s streaming services can be tricky—with region-locked...
Japan Expo 2025: Where Global Fans and Brands Unite Through Japanese Culture
Japan Expo is more than a cultural event—it’s a global celebration of Japanese creativity, passion, and fandom. Held annually in Paris, this event attracts hundreds...
How to Attract Visitors and Succeed at Osaka Expo 2025: Event Recruitment and Casting Strategies for Global Brands
The Osaka Expo 2025 offers an extraordinary opportunity for global brands to increase visibility, build emotional connections, and engage directly with an international audience. But...
How to Discover Influencers in 2025: A Step-by-Step Guide
Influencer marketing is more important than ever—but discovering the right influencers still feels overwhelming for many brands.With thousands of creators, countless platforms, and rising concerns...
Japanese Twitter Alternative: The Best Social Media Platforms for 2025
Have you been searching for a true Japanese Twitter alternative? You’re not alone.Since Twitter’s transformation into X, millions of users—especially in Japan—have felt the shift:...
We Asked 192 Japanese Consumers: What’s Your Impression of Influencers?
Today, influencer posts aren’t just conversation starters—they’re integral to driving real conversions.But what exactly do Japanese users expect from influencers? What kinds of posts do...
![[2025ver.]Japanese Fashion Influencer’s Blog[My Hot 10]](https://hoticeglobal.com/wp-content/uploads/2025/05/fashion-influencer-blog-japanese_01.webp)
[2025ver.]Japanese Fashion Influencer’s Blog[My Hot 10]
Japan’s fashion influencer scene is packed with individuality and style. Whether it’s casual everyday looks, chic coordination, or a lifestyle-driven approach, these influencers have built...
