Client | Marriott

Scaling Social Presence for Marriott Brands Through Strategic Influencer Partnerships

Work Thumbnail

Service

Marriott

Area

Global to Japan

Scope of implementation

Social Media Content

Challenge

Increase the social media presence for various Marriott brands.

Approach

Deployed 10 influencers in total to 15 hotels (5 brands x 3 locations each) to generate content. Despite various restrictions, we leveraged our strong influencer relationships to negotiate a high volume of content production.

Results

Generated nearly 100 pieces of content, including Reels, Carousels, and Stories, significantly increasing brand exposure across social media platforms.